I’ll expose some of my thoughts on the Festival Theme so you have some appreciation for how challenging it is to come up with a unique one. This is not the hardest thing I’ve ever done, but it’s right up there. What makes it worse is I will need to be passionate enough about the theme to present it in large group settings. I don’t do well in those settings without really wanting to be there.
By convention, the theme should (but not always) contain some overt reference to the fruit strawberry. Berry is everyone’s favorite. Some general chairman have simply reference Strawberry in their phrase. Our mayor – Mike Beamish – chose a more unique variant of “The Time is Ripe”, violating the letter of the convention but not the spirit. Other references that work (although not exhaustive) include ‘vine’, patch, seeds and stem. I’d love more ideas in this space.
Area of Interest
The second rule with coming up with a theme is to use as a basis, something the general chairman is passionate about. Recent examples include song and dance, Jimmy Buffet and cars. Nostalgia and food influence many of the themes. There doesn’t appear to be a firm rule about repeating themes – but it does not appear to happen often. Patriotism was the underlying theme for both the 1981 and 2006 festivals. Contemporary cultural references are also popular. The 1993 Festival theme was “Strawberry Fields Forever”. The “World According to Strawberries” was the theme in 1983. Not surprisingly, food is a very popular theme.
After considerable delay, angst and gnashing of teeth – I am extremely pleased to present the theme and logo for the 2010 Troy Strawberry Festival. I’ve made no secret of my struggles to come up with a broadly appealing theme. I have been working closely with Angie Evers of Forever Design and she has come up with this beautiful design.
I have several people to thank in addition to Angie for the design. My wife Becky has helped kick around a variety of ideas and all of you have her to thank for my not bringing forward something really horrific. Jim Stubbs, while he should have been paying attention to my board presentation, sketched the original version of the strawberry which I have used as a mental model in my discussions with Angie.
Becky and I both are chided for being professional volunteers. For a variety of reasons, we both have invested ourselves in community efforts. I have of course been involved more on the periphery of the Strawberry Festival and the Festival of Nations. We both have been active in the local soccer organizations. And of course, most any activity in which our kids were interested we both either led or participated as parent volunteers.
Combining these two passions is an ideal scenario.
Tim Ferriss does his best anti-cooking channel impression cooking his current favorite breakfast. I would normally just put this on my Del.icio.us link list, but this is so god awful sounding that I have to try it. I hate cleaning up after cooking so that part of the rationale behind this works for me.
My shopping list of tomorrow will include:
- Frozen Spinach
- Egg Beaters
- Flax Seed Oil
- Lemon (not lemon juice – please!)
- Tumeric – because yes, egg whites in a microwave sound about as appealing as the plastic in which they are cooked.
I already have Salsa, salt and vinegar. I wonder what Rachel Ray’s take on this would be?